Abstract Recently, influencer marketing has emerged as a transformative strategy in the digital marketing landscape, offering businesses a direct and engaging way to connect with their target audiences. Traditional marketing Read More …
Current Issues
A Comparative Study of Awareness about Self-Appraisal and its Impact on Continuous Professional Development (CPD) Among College Teachers Affiliated to University of Calicut and Karnatak University
Abstract Self-appraisal plays a crucial role in the capacity building and continuous professional development (CPD) of college teachers. This self-appraisal system of self-assessment allows the teachers to think about their Read More …
Influence of Eco-Anxiety and Deductive Reasoning on Disaster Risk Reduction of Higher Secondary School Students
Abstract Disaster Risk Reduction (DRR) education is essential for equipping higher secondary school students with the knowledge and skills necessary to respond effectively to natural and environmental hazards. In recent Read More …
Marketing of Tribal-Based Handloom Products with Reference to The Bodo Tribe of Assam
Abstract The main objective of the present paper is to explore the marketing of ‘tribal-based handloom products’ regarding Bodo tribe of Assam. An investigation is made to find out the Read More …