Abstract Road construction is vital for economic development and connectivity in India, but it also poses significant environmental challenges. This research paper examines the environmental impacts of road construction in Read More …
Current Issues
Indian English Novels and the Rule of Law: Constitutional Morality, Citizenship, and Nation-Building
Abstract This paper examines how Indian English novels dramatize the rule of law, constitutional morality, and civic responsibility in the making of the Indian nation. Drawing on Ambedkar’s notion of Read More …
The Landscape of MSME Finance in India: A Study of Funding Sources and Existing Barriers
Abstract Access to finance for Micro, Small and Medium Enterprises (MSMEs) continues to be an obstacle in India, impacting their growth and sustainability. This study examines the landscape of MSME Read More …
Role of Influencer Marketing Strategy – A Study on Rural Startup Enterprises of Shivamogga District
Abstract Recently, influencer marketing has emerged as a transformative strategy in the digital marketing landscape, offering businesses a direct and engaging way to connect with their target audiences. Traditional marketing Read More …